SEM Expert Bangalore - Kurush Madon

I'm an SEM expert/consultant currently residing in Bangalore. I have experience with both Google and AOL. Internet marketing is the way to go if you want to reach a broad set of people and spend relatively little while doing it. For the newcomers, I 'only' recommend Google AdWords. Their set of tools and functionality, not to mention their reach, is unparalleled and unmatched. You can also choose between various methods of payment like CPA and CPC. I have added a few useful links below to get you started:

To gauge whether what you want to advertise has potential:

- https://adwords.google.com/select/TrafficEstimatorSandbox

To create a sample Keyword list and their potential traffic:

- Google Keyword tool: https://adwords.google.com/select/KeywordToolExternal
- Wordtracker (Uses the UK and US as datapoints): www.freekeywords.wordtracker.com/

To start:

- https://adwords.google.com/select/starter/signup/ForkAuth -Newcomers choose 'Starter', conoisseurs or the highly confident, choose 'Standard'

For Help at anytime on anything AdWords (Chat, email and Phone Support):

General help - http://adwords.google.com/support/?hl=en
Keyword Creation - http://adwords.google.com/support/bin/topic.py?topic=22
PPC and Budget - http://adwords.google.com/support/bin/topic.py?topic=7024
Geo-targeting - http://adwords.google.com/support/bin/topic.py?topic=21
Tools - http://adwords.google.com/support/bin/topic.py?topic=7038

Some Fantastic tips on how to start and how to market:

http://www.iprospect.com/about/whitepaper_aberdeen_best_in_clase_sem.pdf

External PPC tips:

- http://www.insider-seo.com/pdf/PPC-Whitepaper.pdf

The ultimate guide to everything SEM (this one is comprehensive!):

- http://books.google.co.in/books?hl=en&lr=&id=-vXnWz-7A9AC&oi=fnd&pg=PA10&dq=ppc+bid+management&ots=03SQEXLpAC&sig=-Bturi7ysSIZeSXOxG0XkhxHfHQ#PPA5,M1

I hope this has helped you get a grasp on the world of SEM. Please feel free to correspond if you would like any help.

balkachose@gmail.com